Fundraising is an important part of every NFP and many people in the group may not be aware that it is necessary to review and possibly change their fundraising plans. If you are not sure what you need to do to make these changes, then check out this fundraising planning guide. This planning guide will help any NFP trying to succeed at having a phenomenal fundraising year.

A fabulous fundraising plan will need to meet specific fundraising goals from diverse sources using actions that accomplish a goal. Extensive data should be utilised to ensure that the actions are going to work. The plan should include information about the NFP and the group’s vision as well as how the fundraising will improve the organisation’s mission.

The team that works on the fundraising plans should be diverse so that each person brings a particular skill to the program. There should be at least one individual on the team who specialises in at least one of these following categories: research, generating lists, creating fundraising materials, gathering fundraising reports and delivering thank you messages.

Most donors want to see the assets of an NFP group. They want to understand exactly where the money is being used every step of the way. This is a major part of the fundraising plan. If this information is readily available for donors, they will not hesitate to make their donation right away.

All NFPs need to know exactly where their contributions are coming from so that they can fundraise accordingly. An NFP will not want to continue to mail out donor cards if the majority of their donations are being given online. An email would be an easier and cheaper option. If the group decides to send emails and only mail donor cards as necessary, this should be pointed out to donors as a cost saving measure that will increase the funding that is allocated to the group’s mission.

Every NFP should take advantage of the fact that many of their donors will want to donate time as well as money. They can be used as volunteers to help spread the word about the fundraising plan and share why they love this particular NFP group. People love hearing about an individual’s personal experience, and this may help encourage others to either make a donation or volunteer for the cause.

The goals that are set at the beginning of the fundraising plan are the ones that will help the group decide if the fundraiser was a success or not. While raising a specific amount of money may seem to be the reflection of success, it is not always the case. There may have been certain factors that could have altered during the fundraising period.

There is always some way that an NFP can raise money. However, without a well-defined plan that has been thoroughly researched and prepared, it is definitely an uphill battle.