Is your marketing plan working for you? The answer is going to be a ‘yes’, a ‘no’ or an ‘I don’t know’. But the reality is that without key performance indicators in place, you won’t understand how effective it is or even where the weak spots are. Are you measuring anything or taking notes of […]
Honesty should be part and parcel of your company culture. It should underlie your entire operation and be inclusive of your core values. It should underscore every action and motivate everyone to be the best they can be. It should, but sometimes, it doesn’t. It is not that NFPs or organisations are being dishonest – […]
It seems that it wasn’t long ago you were fundraising for the last project. And now here you are again, trying to come up with new ideas to bring in yet more funds. Motivation seems hard to obtain – in fact, you feel as if you have fallen into a hole. You are unable to […]
When NFPs are trying to boost their visibility, they often take a well-trodden path, opting for tried and true methods to bring them results. You can hardly blame them. As NFPs rely on word of mouth, reputation and above all donations, seeking methods that will work makes pure business sense. If the public doesn’t know […]
Fundraising can be a complicated process, but if you know what mistakes to avoid as soon as you come out of the gate, then it can be a lot easier. You will need to do more than just announce that you require finance to get donors to back you. In truth, much of it comes […]
Facebook has changed a lot since the early days and they have added many great features. One of the apps which comes in handy for nonprofits is Facebook Events. Have you seen it? Many nonprofits aren’t even aware of its existence. But it can make the spreading of information, particularly about an event or fundraiser, […]
Ensuring that the donation process at your NFP is efficient and effective not only enables donors to give but to give more regularly. From your perspective, it is worth making the process as simple as possible to encourage the donors to dig deep. So what can you do to simplify the process? Have a professional […]
Everything generally comes with a cost but there are some exceptions. If you are a nonprofit, then it pays to be aware of the free resources which are available to make your life run simpler and smoother. Whether you are looking to increase your volunteers or raise funds, these resources may just be the thing […]
Before you volunteer as a treasurer, a member of the board or in any other capacity, you must understand what the NFP represents and what they want you to do. Volunteer positions can vary dramatically, and each placement comes with its own set of responsibilities and expectations. Without knowing that information, you are literally walking […]
Some of the best ideas come out of brainstorming sessions. If you are one of the many nonprofits who struggle with a tight budget yet are seeking creative marketing ideas to extend that budget as far and as wide as possible, then holding regular brainstorming sessions may just help your business. Brainstorming allows you to […]