It’s a well-established fact that despite the growing popularity of social media, direct email continues to generate higher conversion rates; but, why is this statistic true? What is it about the email format that makes these appeals so irresistible? While it’s difficult to pin down the exact characteristic that underlies their influence, the most successful […]
Engagement is key to increasing support for your nonprofit’s work. One way to encourage your donors, volunteers and advocates to feel more connected to your cause is to build an online community where supporters can converse with key members of your nonprofit, and, with one another. The following strategies will help your nonprofit create a […]
Engaging with your supporters in real-time can be problematic when you are solely focused on traditional channels such as email and the comments section of your NFP’s blog. Twitter chats are a great way to start conversations and exchange ideas around a central topic. The following tips will help you to make the most of […]
Unless you can raise enough funds to fuel your operations and growth at a sustainable level, your nonprofit might be forced to cut back on services, or even cease close its doors altogether, which is one of the reasons why effective fundraising is so crucial for most NFPs. The following four steps will help you […]
Newsletters allow you to communicate directly with your supporters, keeping them informed of your latest happenings and accomplishments. This increases your stakeholders’ connection to your cause, which in turn, increases their involvement with your organisation so that they are more likely to act on your behalf. The following seven strategies will improve the effectiveness of […]
Most of us spend nearly a third of our lives at our workplace, so it should come as little surprise that the quality of our lives is profoundly affected by our work. The challenges that come with meeting deadlines while juggling the demands of our personal and professional lives all take a toll on our […]
Do you believe that the sole purpose of your annual reports is just to comply with regulatory requirements? If you do, it may be time to update your stance! In addition to giving others a clear view of your NFP’s financial results, your annual report should also be used to inform others about your mission, […]
Satisfaction is at the heart of engagement. Keeping your volunteers happy and inspired ensures that they are motivated to perform their best each day. It also makes it more likely that they will continue to volunteer over the long-term, as well as refer others to your organisation. Satisfying your team comes down to learning what […]
When it’s time to go home for the day, how easy is it for you to switch mental gears and leave your concerns about deadlines at the office? Leaving work at work is becoming increasingly difficult because smartphones and other devices make it so easy to check your email and other messages at any time […]