Millions of nonprofits are creating profiles on LinkedIn Company Pages and LinkedIn Groups to help them get the word out about their cause, mission and goals. LinkedIn helps thousands of nonprofits find, connect, and recruit the volunteers, donors, key influencers and thought leaders that they need to build support for their mission. Without the help and support of these individuals, it would be impossible for NFPs to accomplish all of the great work that they do in their service communities.
Don’t Forget to Update Your Personal Profile on LinkedIn!
While more NFPs are turning to LinkedIn to find the volunteers and staff that they need, it may come as a bit of a surprise to learn that many nonprofit professionals neglect their personal profiles on the platform. Even if you plan on remaining with your current nonprofit for many years to come, it is important for you to remember to keep your personal profile page up-to-date.
Frequently Update These Sections of Your LinkedIn Profile
Fill out your LinkedIn profile completely and be certain to highlight your key skills, experience and accomplishments, both at your NFP and other organisations. In addition to connecting your NFP’s company page and its profile in groups, remember to connect with the board members, staff, volunteers, donors and other supporters of your NFP.
Boost the visibility and authenticity of your profile by both giving recommendations to your connections as well asking for recommendations from others who have worked with you. Join other groups and seek out new connections both inside and outside of your nonprofit’s specific sector to increase opportunities for both you and your current nonprofit.
Benefits of Keeping Your Personal Profile Current
Frequently updating your personal LinkedIn profile provides benefits to both you and your nonprofit. Keeping your personal profile current on LinkedIn makes it easier for you to connect with and recruit new volunteers, staff and supporters. It also increases your influence and creates more opportunities for you, personally as a great personal profile makes you look more desirable to NFP Boards and others that are searching for leaders like you that have similar experiences, background and credentials. A great personal LinkedIn profile also boosts your NFP’s credibility with others simply because they are connected with a great professional – you – on board!
Do you have a LinkedIn profile? Why not share it here in the comments and connect with others who share your interests and passion for helping others!
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