Many Not for Profit organisations have a need for funding beyond what they can raise themselves.
The first thought is that the only sources of funding are from Local, State or Federal Governments and that the application process for grants will be time consuming, difficult and probably unsuccessful.
Government funding.
Funding from a large government organisation usually has specific criteria for what they will fund (e.g. building improvements, equipment, training, an event etc); and criteria for the purpose (e.g. cultural, sporting, environmental, etc). When searching for grants, check these criteria first before embarking on an application.
Help with funding.
If you are having difficulty navigating the funding system or deciphering the requirements of the application process don’t be afraid to get in touch with the office of your Federal or State Member of Parliament or your Local Council representative. Not only do they want to be seen as helpful to their constituents and community organisations, they will have members of staff with experience in grant applications. If you also want publicity for your project then working with the press secretary of your representative should ensure coverage in local media.
Funding from businesses.
Governments are not the only sources of funding. Many businesses are willing to give money, or goods and services for free or at heavily discounted rates. They will also appreciate the offer of some publicity in exchange. At a minimum this would be signage and public acknowledgement at an event or in newsletters and publicity for the project.
When approaching a business for a donation or sponsorship, it is far better to tailor a specific approach. Merely posting a photocopied circular with the business’ details written in with a general request for a donation will not be well received. Business owners will have little time for you if they are taken for granted.
Have a well prepared and presented written invitation for them to engage with your project. However do not just post it or hand deliver it. Instead, arrange a meeting with the business owner to explain your project and how you would like assistance. It is usually better to ask for funds for a specific purpose (equipment, building etc) or for a specific event, rather than a general request for operating funds. In your presentation tell them what your organisation can do for them in return.
You are the face and advocate for your organisation. Your courteous approach and passion for your cause will often be successful.
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